Billy Jane Productions is set to launch its inter-neighborhood talent contest on 30th March, 2017, an initiative which will create a common platform for artistes of African origin exhibit their God-given talent.
According to Billy Jane, the Chief Executive Officer (CEO) of Billy Jane Productions, the contest dubbed: “The Step Up Show” aims to create a strong generation of talented youth who will help build a stronger music industry, create wealth and as well contribute towards national development.
“We are organizing this contest every Thursday night at the Billy Jane Restaurant and Bar, Labadi Beach; however we also host main stream artistes on Sundays, to entertain audience and as well build their fan base”, she added.
In an interview, she noted that upcoming artistes in Ghana have challenges getting into limelight because there is no support system for them, particularly with regards to funds, mentoring and encouragement.
Billy Jane of Labadi Beach fame in Accra, noted that after spending some time with her family in Jamaica and observed how their systems work, she returned to Ghana to launch the ‘Dancehall King/Queen Contest ‘in 2010, which registered artistes such as Stonebwoy, Shatta Wale, Epixode, Budda Man, Popson, among others.
The brainchild of the seven- year-old event revealed that the contest will also cover performances in all categories of music as well dancing, and multicultural performances from all genres.
The CEO noted that areas in the suburbs of Accra will be selected whereby talents residing within these areas will contest each other, then the best performers will be selected and awarded with certificate and other prizes.
Billy Jane who further explained that winners from all categories will be awarded in December at the finals; again added that the show aims at exposing talents as such artistes will not pay any monies for participating.
The CEO who was of the view that God has given them the talent and no matter the circumstances they encounter, they should be bold to showcase their talent; therefore called on companies and industry players to hold up the initiative.
By: Dee J